PROJECT: PREMIUM INVITES FOR SOTHEBY’S AUCTION HOUSE
ROLE: CONCEPT, ART DIRECTION AND GRAPHIC DESIGN
Design for an invitation to a private and exclusive Sotheby’s auction. The brief was to highlight modern iconic paintings that were part of the auction.
I created a unique invite with a special cut and fold format, giving a premium feeling, while hinting at two of the most iconic paintings selected to be auctioned. The invite has a cut-out to frame either a Joan Miró or Roy Lichtenstein painting.